Auburn basketball // Tipoff at Toomers

THE ASK: Auburn University chose MELT to concept & create an outdoor basketball tipoff event for their 2019 season. The location selected was the heralded “Toomers Corner.” We designed, managed, and assembled a half-basketball court overnight that allowed for a full day of basketball festivities and fan engagement, highlighted by the first official practices for the Men’s & Women’s basketball teams.

Creative Direction: Manny Marquez